He’s got a blue bike, with an even bluer collar.

Dakota Norton is the people’s champ, the guy you all want to see taking that win, from humble beginnings in Michigan to World Cup winning threat across the globe, he’s someone we’re definetly rooting for.

‘Homegrown’ is a series of short films for Five Ten/Adidas, focusing on riders such as ‘Dak’ and personal tales behind the choices and sacrifices they’ve made, to create the ideal environment for success.